If you are expecting to read of bawdy antics ala Pseudolus, then please do not read on. There’s nothing bawdy nor really that funny about what has just happened to me whilst turning on my laptop with the intention to draft out an article about the future impact of #chatgpt  specifically in relation to the thousands marketing graduates that I have had the pleasure of teaching over the years.

Nor, either, is this a ‘Luddite’s plea to stop the progression of #ai  or indeed the bigger threat of #ML. 

That genie is well and truly out of the bottle now and no attempt by me or my friends and gurus such as PR Smith  Jeff Frick Rob Wilmot Chris Kane Simon Kanani  et al will halt it in its tracks even if they wanted to (which I suspect they do not). 

No sir, it’s happening whether we like it or not.

So let’s embrace it. 

And I’m doing so. 

So I sat down to write. My mind buzzing, ready to capture this moment in time such at that first email I ever sent or txt or pager, #powerpoint presentation or even Slack thread I created. I

wanted to write about my first ChatGPT experience.

But I couldn’t. I got ‘writer’s block’. It was weird. It was like sitting at a piano with the lid down. My brain, whirring as it was with ideas, did not transmit to my fingertips. 

Why was this? Why could I not actually physically write down what was in my head? 

I suspect it is something to do with ‘authenticity’. Or perhaps ‘ownership’. Or more worryingly, ‘value’. It crossed my mind that whatever I was about to author, was valueless. Not because it had been written before (no fool thinks like I do!). It was more to do with the ‘so what’ factor. 

Whatever I was about to write, ChatGPT could write it better. 

Quicker. More concise. More accurate perhaps?

And so, if that happens to you or anyone else such as the millions of authors, journalists, bloggers and even programmers out there, then how detrimental would that be? 

I suspect, however, the reverse might well be the case. Suddenly, we can all write! But just because we can, does it mean we should (note Jeremy Clarkson and others)?

Maybe that’s a question for another time, or another #bot? 

 #marketing #writer #AgeofHuman 

Oh, and if you are wondering what my query was, it was this:

Write a research proposal for the psychology of metabolic disregulation.